New Hampshire tops the charts for holiday spirit once again

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By Katy Savage

December 17, 2024

When it comes to spreading holiday cheer, New Hampshire shines brighter than most. The Granite State has been crowned the nation’s leader in Christmas spirit, according to recent studies.

In rankings by GetCenturyLink.com, New Hampshire claimed the No. 1 spot in both 2021 and 2022 for its impressive online holiday activity—locals came out on top of searches for elf on the shelf ideas, Christmas movies to stream, and Christmas songs to listen to. The state also stood out for its generosity in charitable giving and its abundance of Christmas tree farms per capita. In 2022, Wisconsin, Utah, and West Virginia joined New Hampshire in the top five, while Washington, D.C., Alabama, and Oregon had the least Christmas spirit.

Another study by Newsweek, using data from World Population Review, found similar results. Factoring in holiday shopping habits and charitable donations, New Hampshire once again came out on top, with Wisconsin, Utah, and West Virginia also earning festive recognition.

Some leaders have weighed in on the state’s holiday dominance. U.S. Sen. Jeanne Shaheen (D-NH) told Newsweek: “With nearly 200 Christmas tree farms filling the air with the scent of fresh Balsam fir, it’s no surprise that the Granite State ranks number one for holiday spirit.”

Author

Katy Savage

Katy Savage is an award-winning reporter with more than 10 years of experience working in daily, weekly and digital news organizations as both an editor and reporter. Katy is a New England native and has a passion for telling stories about where she grew up. Send all story tips to [email protected] and sign up for her newsletter here.

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CATEGORIES: LOCAL CULTURE

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